In celebration of the launch of Drunk Elephant’s newest mask, F-Balm, this educational booth was designed around the concept of “dropping an F-bomb.” The walls were constructed to be light boxes of expletives that lit up in the brand’s colors. While inside the booth, acrylic plinths were designed and fabricated specifically to display a fun crossword game for people to play to aid in the education of the product. My role was to work with the creative director on design and to effectively communicate to the production company to make this idea come to life.